1. The Independent Minded Type.
You’re the person that wants the lights on when everyone else in the neighborhood is in a blackout. Your tired of the constant rate hikes. Every time you open the electric bill you cringe at the thought paying the utility company way too much, way more than what you believe should be. You do it though in protest because they’re the only game in town. On top of that every time you turn around they’re demanding more. You’re tired of financing terrorist organizations overseas with your petroleum dollars. You have an abundance of State and National pride and you want to keep that money home where it can do more good for more Americans. You hate being addicted to fossil fuels and you have a distrust for big business. Your National Pride is strong and you wave the American Flag with pride. You’re always looking for a way to save a buck, to squirrel it away for that bit of bad luck that can strike at any moment. Your self-sufficient, you’re the survivalist type that will know what to do and when to do it. You have and will always be in control. You will produce your own power; you will have your own Residential Power Plant.
2. The Tree Huger, Environmentalist Type.
The BP oil spill broke your heart. You grow your own / raise your own because you don’t want to be in their experiment. You notice the brown cloud hovering over the city when driving to it and think how beautiful it must have been 200 years ago. You caulked your own windows, buy Energy Star rated appliances, put radiant barrier over your attic insulation and still thinking about coating your hot asphalt shingle roof with a white acrylic coating. You write your Congressman / woman to protest the strip mines out West and the mountaintop removal in the East. Fracking for natural gas and oil is the most irresponsible thing you can ever imagine being allowed. The disaster at Fukushima isn’t being taken seriously enough in your opinion, thousands of gallons of radioactive water are being released into the Pacific Ocean and nobody seems to care or be concerned. It Drives You Crazy. So yea, anything you can do to make a contribution to the health and wellbeing of your Mother Earth, you’ll gladly do. Your looking forward to the day it’s affordable.
3. The Technologically Inclined Type.
Oh boy, you love your gadgets. You got to have the latest, greatest gizmo developed. You’re so obsessed with gadgets that its border line psychosis. The thought of being able to download an app that will tell you in near real time how much power your Residential Power Plant is producing is almost overwhelming. You got a have it. You can now brag about real time useful stuff that concerns everyone. You can show strangers how, what it is that you’ve done today has the equivalent of planting two trees, one bush and a sapling. You were the first to have the i phone when it came out. You can’t wait to show off your new toys to your neighbors, friends and relatives. You like technology because it’s just cool stuff.
4. The Financial Annalist Type.
Yea you got it goin on. You drive the Beamer as a reward for havin it together. You don’t buy anything until you’ve worked out the ROI, the IRR, and the ROR. You pride yourself in making the good investments and your portfolio reflects it. Everyone comes to you for your financial advice because they know you do your homework and your good at it. You’ve done the math. You know how much this investment will increase the value of your home. You know the incentives to buy solar. All of them, the Federal, State, Local and what ever Utility rebates that are available. You’ve figured out to buy a larger PV system so that you can power the heat pump you installed to take some of the load off your gas furnace, after all, why pay them so much either. You haven’t quite figured out Ovshinsky’s Hydrogen Loop, but you’re working on it. You know the Solar Investment Tax Implications. You’ve already bought solar modules for your home but need more to charge the eVehicle you just parked in your driveway. After all why should you buy their energy when it’s so much less expensive to make your own.
5. The Status Symbol Seeker Type.
This is the guy that’s stuck on keeping up with the Jone’s. He’s not the first to dive in, but he’s not far behind the leader. If he fashionably keeps up he feels he’s got bragging rights. If he’s in business he feels the positive PR will be well worth it. He is one of the early adopters. He can show this off to his green oriented customers and get favorable mileage from it. It’s American made, installed by American’s, made for American’s, good for the economy all the way around. An all-round good guy type.